Homeowners want to understand how a standby generator automatically starts during a power outage, what size they need for their home, and why a natural gas or propane system is different from a portable. A website with sizing guidance earns the quote call. Free mockup, no commitment.
For Generators in KC
Web Design for Whole House Generator Companies in Kansas City
Whole house generator customers are homeowners who experienced a multi-day power outage — from an ice storm, derecho, or tornado (all common in KC) — and lost refrigerator contents, sump pump function, HVAC, or medical equipment operation. The distinction that requires the most explanation is standby vs. portable: a standby generator (also called a whole-home or automatic standby generator) is permanently installed on a concrete pad outside the home, connected to the home's natural gas or propane supply, and wired through an automatic transfer switch (ATS) to the main electrical panel. When utility power fails, the ATS detects the loss within seconds, the generator starts automatically, and the home runs normally — the homeowner does not need to be home. Generac and Kohler are the dominant residential brands; Cummins and Briggs & Stratton (now Generac) are also common. Sizing is by load calculation: a 10–13kW generator covers essential circuits (lights, refrigerator, well pump, HVAC blower, outlets); a 16–20kW covers most of the home including central AC; a 22–26kW+ covers a full home including electric range, electric dryer, and EV charger. Installation requires a licensed electrician for ATS wiring, a gas plumber for the fuel line (natural gas requires a dedicated larger-diameter supply line in many cases), and a concrete pad. Permits are required. Annual exercise cycles and oil changes are the maintenance requirement. A generator website that explains automatic operation, sizing by load, and the gas/electrical coordination earns the homeowner who is shopping after their last outage.
What homeowners research before buying a standby generator
- Standby vs. portable — automatic operation, no intervention needed, permanent installation advantages
- Sizing — 10kW vs. 16kW vs. 22kW — what loads each size covers, how a load calculation works
- Automatic transfer switch — how it detects outages, how fast it switches, whole-home vs. essential circuits
- Generac vs. Kohler — brand comparison, warranty, what dealers and service networks cover KC
- Installation requirements — concrete pad, gas line sizing, permit, electrician coordination, timeline
What your generator installation website would include
- How standby works — automatic startup, transfer switch operation, how long before power is restored
- Sizing guide — load calculator walkthrough, what each kW range covers, essential vs. whole-home options
- Generac and Kohler options — product lines we install, warranty terms, service and maintenance plans
- Installation process — site assessment, pad, gas line, ATS wiring, permit, inspection, startup testing
- Fuel options — natural gas vs. propane, line sizing for natural gas, propane tank sizing for standby use
- Quote form with home size, fuel type, priority circuits, timeline, current panel amperage
What clients say
“Every customer who calls me has already Googled portable generators and is confused about why they cost $10,000 more to go standby. The website explaining the automatic transfer switch, the no-intervention operation, and the load sizing simplified every initial conversation. Customers were not calling to understand the basics — they were calling to schedule a site visit. After an ice storm we had forty inquiries in three days and the website handled all the first-level education. We booked out six weeks in a week.”
— W. Jennings, generator installer, Lee's Summit, MO
Simple pricing
A generator site with how-it-works overview, sizing guide, and quote form starts at $225. A full site with brand comparison, fuel options, and installation process is $425–$850. One generator installation covers the cost. No contracts, no monthly fees.
Ready to get started?
Get a free mockup — no obligation. Fill out the form below, or give me a call.